SEMA 2012 Re-Kindled Enthusiasm Photography by Frank Leon & Michael Alvarado Specialty Equipment Market Association, or SEMA as the rest of the world knows it. Once again we attended SEMA and much to our surprise there was a resurgence of enthusiasm in the air. The past couple years at SEMA had been good, but it did not have that “WOW” factor, maybe it had something to do with a harsh economy or whatever. This year there were so many manufacture builds that they overflowed into the outside parking and show areas, and not just slapped together garage builds, we saw a lot of quality built vehicles. There was also a continued growth...

Avant Garde Advanced Simplicity Photography by Ian Kosiek I got to see some behind the scene snaps of Travis’ A3 and I knew it was a build I wanted to share with all of you. It one of those cars that makes it look easy. Clean, wheels, and low; but there is so much more than meets the eye… The A3’s body is smooth and clean, with gorgeous lines. Travis spent a lot of time deciding which wheel would compliment those lines the most. After seeing the amazing fitting set of Rotiform BWEs I would say that he made a spectacular choice. The wheels where only part of the build, air controlled by Accuair’s e-level really...